IMS 475

/IMS 575. Esports Brand Management

Miami University · UGRD · Fall 2026

1 section

Catalog description

This course is an in-depth and advanced study of marketing and promotion in esports. This course provides an deep understanding of brand management, social media marketing, pr/journalism, sponsorship, and community management in esports. Prerequisites: IMS 470/IMS 570 , IMS 471/IMS 571 , and IMS 472/IMS 572 .

Sections

Current meeting, instructor, credit, and enrollment details

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Class #miami_oxford-IMS475Fall 2026UGRD2 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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