/ART 536. Applied Experience Design: Walt Disney World

Catalog description

The Walt Disney World Resort is a leader in entertainment, where multisensory design facilitates memorable guest experiences. This course will pull back the curtain to reveal how the resort's architecture, service, interaction, graphic, and interior design decisions create “magic” while meeting functional needs and balancing complex logistics. Through two weeks of engaged online learning, learners will explore experience design from a story-based Disney perspective. This will be followed by one week of on-site, experiential learning at The Walt Disney World Resort to explore experience design in action via immersive learning activities at the parks and resorts. The course will conclude with two weeks of online study, where the immersive experience will enable learners to apply Disney’s approaches and attention to detail to their design-related practices. SI-04.