MKTU 310
Marketing Research
University of Massachusetts Global · UGRD · Fall 2026
1 section
Catalog description
This course examines the methods of collecting and interpreting marketing information and specific application to problems in marketing. Design and implementation of a marketing research plan, and its role in decision making are emphasized.
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Current meeting, instructor, credit, and enrollment details
001
Availability not recently verifiedClass #massachusetts_global-0459Fall 2026UGRD3 credits
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