MARK 6160

Marketing Research

Marquette University · UGRD · Fall 2026

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Addresses how the information used to make managerial decisions is generated by gathering data, analyzing data, interpreting results and preparing research reports. Appropriate for both users of research results and those who aspire to be marketing researchers. SPSS and SAS are used for performing data analysis.

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Class #marquette-2992Fall 2026UGRD3 credits
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