MKTG 315

Retail Management

Manhattan University · UGRD · Fall 2026

1 section
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The study of modern retail practices, e.g. trading area analysis, economic quantity models, atmospherics, non-store retailing, target market selection, and competitive analysis. Prerequisite: MKTG 201 .

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Class #manhattan-MKTG315Fall 2026UGRD3 credits
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