BUS 301
Promotion and Advertising
Manchester University · UGRD · Fall 2026
1 section1 open now
Catalog description
Students examine the role of promotion in the marketing mix. Topics include all promotional mix elements with an emphasis on advertising, promotional strategies; market segmentation; brand positioning; creativity models; and regulatory, public policy, and ethical issues.
Sections
Current meeting, instructor, credit, and enrollment details
A
9 openSeats: 21/30 seats Last recorded: Aug 15, 2026, 3:48 PMClass #32123Fall 2026UGRD3.0 credits
9 available21 enrolled30 capacity0 waitlist
- Days & times
- T/Th 9:30 AM-10:45 AM
- Meeting dates
- Aug 24 – Dec 11
- Location
- Chinworth Center 209
- Instructor
- Rohr, S
Section notes
Instructional method: Lecture
Details checked 5 hours agoSeats checked 5 hours ago
Class numbers and section codes come from the registrar.
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