SPM 296

Digital Sports Media and Marketing

Long Island University · UGRD · Fall 2026

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Catalog description

This course provides an extensive overview of media and marketing. Students learn about search engine optimization (SEO) and the factors that create a searchable presence in digital media. Students practice developing compelling brand messages through story-telling and designing digital advertisements to attract and retain customers. Prerequisites: SPM 201, SPM 295

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Class #long_island-SPM296Fall 2026UGRD3 credits
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