Sport Event & Entertainment Management

Catalog description

This course focuses on the planning, management, and execution of successful events, such as sporting events, artistic performances, corporate conferences, and community and charitable events. Topics addressed include organizational structure, legal issues, risk analysis, budget preparation, negotiations, vendor relations, product and service development, staff management and development, and post-event analysis. Out of class field experience and training will be scheduled as appropriate. Fee Information: Lab fee may be required. Prerequisite: ENGL 17000 with a C or better; MRKT 35010 ; junior standing.