Social Media Marketing

Catalog description

This course will cover the major topics within social media marketing with a focus on application of theory, social media metrics, platforms, advertising and market research. Focus will be applied to case studies and projects. Fee Information: Lab fee may be required. Prerequisite: ENGL 17000 ; MRKT 35010 with a C or better. Share this Page Facebook this Page (opens a new window) Tweet this Page (opens a new window) Print (opens a new window) Help (opens a new window)