Sport Media Strategies

Catalog description

Resident Prerequisite: SMGT 310 Online Prerequisite: SMGT 200 and SMGT 201 and SMGT 302 and SMGT 305 and SMGT 310 and SMGT 312 Sport Media Strategies is designed as a capstone course for the Communications and Public Relations Cognate. Heavy emphasis is given to the application of sport public relations technologies and strategies including promotional media, media relations tactics, public relations campaigns, and high level public relations responsibilities related to sport information.