BUSI 462

Sales Team and Market Data Management

Liberty University · UGRD · Fall 2026

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This course is a prominent breakdown of the principles, strategies, and issues surrounding the management of the sales team. A focus will be given to organization, hiring, selection, training, expenses, compensation, motivation, and evaluation of the sales team. Managing the sales team involves planning, organizing, directing or implementing, and monitoring the efforts of sales personnel in light of the data one is able to gather, interpret and apply about the market it serves.

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Class #liberty-0463Fall 2026UGRD3 credits
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