CBUSN 6800Simplicity/Innovation/Disrupt

Catalog

This course will examine the process of organizational growth and renewal. As the adage goes, "old habits die hard." Innovations, as opposed to "old habits", are really arguments. They are repeatable, not simply one-off insights. In this course we will dive deeply into the mindsets of design, simplicity and disruption, which fuel innovation. We will study the thinking, business models and processes of Steve Jobs, Jony Ive, Jack Welch and Clayton Christensen among others. The process of innovation is not just an "ah-ha" moment; it is something that can be repeated.