MKT 405

Sports Marketing

Le Moyne College · UGRD · Fall 2026

1 section

Catalog description

This course examines the field of sports marketing. A strategic marketing perspective is utilized in an examination of sports products and their pricing, promotion and distribution. Both sports participants and spectators are examined in their roles as consumers. Prerequisite or corequisite: MKT 301 .

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Class #le_moyne-MKT405Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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