Entrepreneurship I: What's the Big Idea?

Catalog description

This introductory course focuses heavily on Customer Discovery, understanding the fundamentals of entrepreneurship and how to appropriately test and assess new entrepreneurial opportunities. It is designed to help students answer the following four fundamental questions: So What? Who Cares? Why You? and Why Now? Whether you aspire to start your own entrepreneurial effort with a team, work in a community library or school, or within a large business (such as a Google or Twitter), or small business, you have an important role to play in our economy as an innovator. No ideas are required to register for this course.