BUAL 3330
Data Analytics in Business
Lamar University · UGRD · Fall 2026
Catalog description
This course will provide the student the opportunity to learn about data analytics as it applies to business. Data Analytics is a topic of increasing importance for many organizations as the need for data-driven insights and recommendations grows throughout the business industry. This course gives students an overview of data literacy and quantitative skills. This provides students practical experience with different types of data and the tools that are used to analyze it. These skills are essential for success in data-driven fields of study and in the workplace. Various software tools will be introduced to enhance students' hands-on capabilities.
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