Personal Branding & NIL

Catalog description

This course equips you with the skills to leverage your Name, Image, and Likeness (NIL). We will cover key topics related to social media strategy and planning, personal and professional branding, and sponsorships. This course will teach you how to develop and manage your individual and professional brand, find your niche, and connect and align your brand with potential sponsors. Overall, the course will provide you the tools to capitalize on your NIL to generate income, as well as social media management skills relevant to careers in sports, social media, and beyond.