Advanced Selling

Catalog description

An in-depth examination of current business trends as they impact the professional salesperson. Particular emphasis is placed on relationship development skills and customer relationship management (CRM), as well as general sales related topics including sales automation and time/territory management. Students will be required to spend time in the field with professional salespeople and to prepare and deliver effective informational and persuasive sales presentations. The course emphasizes sales strategy, customer relationship management, and navigating the sales process.