Event Planning and Management

Catalog description

The events industry is a multi-faceted, multi-billion-dollar industry. A keen understanding of the industry’s dynamics and complexities is essential for individuals planning to enter the industry. In this course, students analyze the steps in the events planning process and learn how to conceptualize events. The nature of the industry and the importance of risk management and sustainability are also explored. Upon completing this course, students will be able to plan, execute and evaluate events.