GRMN 4401
Applied Professional Skills in German
Kennesaw State University · UGRD · Fall 2026
Catalog description
This course focuses on the practical application of advanced professional skills in German-speaking business environments. Students apply digital marketing strategies, intercultural communication techniques, and project management principles while enhancing their language proficiency. Through hands-on projects using industry-standard tools and authentic materials, students create and execute marketing campaigns, analyze data, and collaborate in cross-cultural teams. The course emphasizes real-world application, preparing students for careers in international business, marketing, and communication by bridging theoretical knowledge with practical skills.
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