MKT 4330J

Marketing Management

Kean University · UGRD · Fall 2026

1 section

Catalog description

An investigation of the managerial aspects of marketing is made. The course shows students how to apply analytical concepts and tools of marketing. Students learn how to conduct a marketing study and participates in the development of a formal marketing plan. (Previously NJCU Course MKTG-433)

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Current meeting, instructor, credit, and enrollment details

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Class #kean-MKT4330JFall 2026UGRD3 credits

Days & times: No scheduled meeting time
Meeting dates: —
Location: —
Instructor: Staff

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