GEN 180

Applied Behavioral Finance

Johnson & Wales University-Online · UGRD · Fall 2026

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This course is an applied behavioral finance course examining the intersection of behavioral finance, financial therapy, and personal financial planning theory, practice and research. It reviews the research on behavioral finance and investor psychology, exploring the effects of human emotions and cognitive errors on financial decisions. This course focuses on the application of behavioral finance theory and research to the practice of financial therapy to help professionals improve the financial health of their clients.

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Class #johnson_and_wales_online-0180Fall 2026UGRD3 credits
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