GEN 465

International Exhibitions & Events

Johnson & Wales University-Charlotte · UGRD · Fall 2026

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This course is designed to give students practical experience in developing a trade show or exhibition with special emphasis on pre-planning, budget preparation, advertising and/or public relations and exhibit setup, including exhibit registration, booth accommodations and assignments, draping, audiovisual, programming and wrap-up. This course also has an experiential learning component.

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Class #johnson_and_wales_charlotte-0465Fall 2026UGRD3 credits
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