Design and Merchandising

Catalog description

This introductory course provides an overview of the process of developing and producing fashion products (i.e., apparel, accessories and home fashion), from concept to consumer. Students learn the vocabulary of the field, the structure of the industry, domestic and foreign designers, and historical as well as contemporary influences on fashion. The motivations of dress, theories of fashion adoption, and the fashion lifecycle are explored as sources of information to forecast fashion trends.