SMAD 465
The Entertainment Industry
James Madison University · UGRD · Fall 2026
Catalog description
Los Angeles is the entertainment capital of the world, including motion pictures, television, radio, advertising, music, gaming, publishing, theatre, dance, broadcasting and more. This course addresses the business and the critical aspects of the industry from the perspective of current entertainment professionals: producers, directors, actors, screenwriters, musicians, entertainment lawyers, TV writers, production managers, animators, cinematographers, marketers, talent agents, dancers, comedians and more. It emphasizes the critical analysis of careers in the entertainment industry and critical aspects of the business, from the idea through the exhibition. On a practical level, students will discover the extraordinary variety of careers within the entertainment industry and the importance of networking. Method of instruction: lecture, discussion and guest speakers.
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