SCOM 670

Health Communication Advocacy and Social Influence: Campaign Development and Delivery

James Madison University · UGRD · Fall 2026

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This course systematically explores and elaborates key concepts, principles and underlying theories pertinent to public health communication campaigns and advocacy practices. Students are immersed in all facets of campaign conceptualization, design, delivery and evaluation.

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Class #james_madison-1009Fall 2026UGRD3 credits
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