MKTG 455

Sales Leadership

James Madison University · UGRD · Fall 2026

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Sales leadership guides students through the various leadership styles and the adoption of the appropriate leadership style for various contexts. The use of sales management skills, coaching and mentoring in a professional sales environment are covered. The course includes experiential use of these skills by providing the opportunity to lead a team of students enrolled in MKTG 430 .

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Class #james_madison-3049Fall 2026UGRD3 credits
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