MKTG 4244

Global Marketing

Inter American University of Puerto Rico-Barranquitas · UGRD · Fall 2026

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Analysis of marketing concepts and practices used between different countries. Application of the marketing process, market identification, strategy planning, and modifications and adaptations needed for the operation of marketing in global markets. Requires the elaboration of a marketing plan at the global focus.

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Class #inter_american_puerto_rico_barra-1698Fall 2026UGRD3 credits
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