Design for Sports Marketing

Catalog description

The Design for Sports Marketing course emphasizes a professional creative design approach focusing on applying graphic design principles in the fast-paced world of sports marketing. Through multiple lectures and hands-on projects, students will gain skills to effectively communicate sports marketing strategies by learning processes of creating visually impactful branding elements and sports marketing collateral that resonates with sports audiences and a team's fanbase. Design for Sports Marketing intends to feel more like working in a sports marketing agency or a professional sports environment focusing on producing high-level industry work to showcase in their design portfolio. This course will take a lot of time outside of class and requires a professional attitude and a strong work ethic.