BA 3500

Advertising

Indiana Institute of Technology · UGRD · Fall 2026

1 section

Catalog description

Consideration is given to the history of advertising, ethics of advertising, consumer makeup, social and psychological influences, the impact of advertising on demand for product and services, pricing, consumer choice, procedures of building actual ads, and media selection and campaigns.

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Class #indiana_professional_studies-0107Fall 2026UGRD3 credits

Days & times: No scheduled meeting time
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Instructor: Staff

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