SPM 637Strategic Sport Communication

Indiana State University · 3.000 credits · GRAD

Catalog

This course focuses on the critical intersection of data analytics and strategic communication in the global sports industry. Students will learn to move beyond traditional PR metrics to develop, execute, and measure communication strategies using data-informed audience insights, performance metrics, and evaluation frameworks.

Recent sections

Fall 2026 · 1 section

Oct 12 – Dec 11

Section	Days & time	Location	Instructor
302Class #51557	Time not published	Web Site WEB	Chad R Witkemper
302 notes: Instructional method: Online