MKTG 334

Promotional Strategy

Indiana State University · UGRD · Fall 2026

1 section

Catalog description

The promotional theory and application of the elements, advertising, personal selling, publicity, and sales promotion are examined for both American and multinational concerns organized as either a business or a non--profit entity. Prerequisite: MKTG 301 or Business 361.

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Class #51548Fall 2026UGRD3.000 credits

Days & times: Mo We Fr · 9:00 – 9:50 AM
Meeting dates: Aug 18 – Dec 11
Location: Federal Hall 0012
Instructor: Jennifer Ann Mullen

Section notes

Instructional method: Face to Face

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