Marketing Fundamentals And Career Choices

Catalog description

Introduces how organizations achieve performance goals through strategic marketing development and implementation. Emphasizes critical thinking, quantitative skills, and career opportunities. Prerequisites: Not for credit if earned credit in MKT 230. ECO 101, 102 (or ECO 105). ECO 101 can be taken concurrently with MKT 190 if ECO 102 has been completed with a grade of C or better. ECO 102 can be taken concurrently with MKT 190 if ECO 101 has been completed with a grade of C or better.