Artificial Intelligence (AI) in Business: Applications Across Functional Areas

Catalog description

This course provides a practical roadmap for understanding and implementing artificial intelligence across core business functions including accounting, marketing, human resources, operations, and strategic decision-making. Students will learn to identify business problems suitable for AI, evaluate AI adoption strategies, work with generative AI tools, and navigate ethical considerations. Through hands-on exercises, academic articles, case analyses, and a project, students develop skills to become effective AI orchestrators in their future careers.