MKT 168

F Digital Analytic Tools

Fullerton College · UGRD · Fall 2026

1 section

Catalog description

18 hours lecture per term. This course will describe the key analytic tools used by digital marketers, with a focus on metrics and key performance indicators. Google Analytics will be overviewed and students will receive hands-on experience reading Google Analytic reports. (CSU) (Degree Credit)

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Class #fullerton-2834Fall 2026UGRD1 credits

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