Creator Venture Models

Catalog description

This course explores how entrepreneurs design and scale creator-based ventures by converting audience engagement into sustainable business models. Students learn to create, test, and refine monetization systems across multiple content platforms in the context of a startup. Topics include platform-based value capture, audience community building, diversified revenue streams, and aligning creative identity with venture growth. Emphasis is placed on data-informed decision-making, ethical monetization, and designing scalable creator ventures that balance authenticity with entrepreneurship.