Rhetorical Theory and Criticism

Catalog description

This course focuses on basic rhetorical theory and a variety of rhetorical criticism methodologies. Students will study the importance of rhetoric as the field of study that investigates all forms of public persuasion. Students will learn about rhetoric as one of the oldest public professions and academic fields of study, the evolution of thought regarding rhetoric in society, how to conduct research in the field of communication using a rhetorical approach to communication, and how to apply these basic concepts in their own communication activities.