DM 331

— Direct Response Copywriting

Fashion Institute of Technology · UGRD · Fall 2026

1 section
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Students formulate creative strategies and develop direct marketing copy and design in workshop exercises. Students write copy and prepare design layouts for direct mail, catalogues, print ads, radio, TV, and interactive media. Prerequisite(s): DM 300 .

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Class #fashion-0321Fall 2026UGRD
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