Business Analytics ((4 Credits))

Catalog description

Business Analytics prepares students to make better managerial decisions using quantitative methods, tools and models. Students will develop data literacy, acquire analytical skills in building, applying and evaluating models, learn about applications of business analytics by the world’s top companies, and gain hands-on experience working with advanced Excel functions. Topics include descriptive analytics: visualize, analyze and interpret data to gain business insights; predictive analytics: make predictions about the future from historical data using regression and forecasting; risk analysis: apply Monte Carlo simulations to forecast the likelihood of uncertain outcomes; prescriptive analytics: determine optimal strategies in situations involving several decision alternatives using optimization tools; and the basics of data mining. Students will learn how to build analytics models for a variety of complex business problems, including problems in finance, marketing, human resources, production planning and project management. Prerequisites: Statistics or Calculus.