MKTG 630

Customer Value

Embry-Riddle Aeronautical University-Worldwide · UGRD · Fall 2026

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Marketing specialization course for the MBAA Program that examines ways that high performing companies consistently meet and exceed customers' wants and needs. Customer value themes address how companies respond to change, customer loyalty, and more.

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Class #embry_riddle_aeronautical_worldw-0626Fall 2026UGRD3 credits
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