MKT 440
Business-to-Business Sales and Marketing.
Eastern Kentucky University · UGRD · Fall 2026
1 section
Catalog description
A. Prerequisite: BUS 305 or MKT 300 or MKT 301 (with a grade minimum of "C"). An analysis of the sales and marketing structure for business-to-business products. Product lines, channels of distribution, selling, strategy pricing, wholesaling and distribution.
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001
Availability not recently verifiedClass #eastern_kentucky-2806Fall 2026UGRD3 credits
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