ESS 814

Sport Marketing, Promoting, & Fundraising.

Eastern Kentucky University · UGRD · Fall 2026

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I, A. Formerly PHE 814. Marketing, promotion, and fund raising within the context of amateur and professional sport. An overview of sport business industry; theory; pricing, distribution, and promotional technique of sport; media relations; endorsement and sponsorships; and licensing.

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Class #eastern_kentucky-2003Fall 2026UGRD3 credits
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