BEM 471

Media Sales.

Eastern Kentucky University · UGRD · Fall 2026

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A. Previously COM 471. Prerequisites: ENG 102 , or 105(B) or HON 102. Problems and practices of both print and electronic media sales. Includes case studies in both print and broadcast sales development (local, regional, and national), pricing, production, promotion, and basic sales campaigns. Credit will not be awarded to students who have credit for COM 471.

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Class #eastern_kentucky-0784Fall 2026UGRD3 credits
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