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College of the Desert · 3 credits

This course provides information for decision-making by providing guidance in developing, analyzing, and using data. Emphasis is placed on marketing research as a tool in decision-making. Upon completion, students should be able to design and conduct a marketing research project and interpret the results.
Fall 2026 · 1 section
Aug 31 – Oct 23
| Section | Days & time | Location | Instructor |
|---|---|---|---|
| 0892Class #0303863 | Tu · 2:00 – 5:05 PM | Business Building 5Hybrid Instruction RID | Allan-Bentley, Beth J. |