BUSA 3301Business Communications

Catalog

This course is designed to prepare students to write and speak in a variety of business settings; to communicate effectively with business audiences by addressing strategic issues such as crisis communication, management of communication programs in a social media environment; communication skills with new technologies; and building key strategic and interpersonal relationships in business. The course also emphasizes basic skills in report writing and researching for sources, as well as writing effective business memos. (F, S, M) Prerequisites: BUSA 2106, COMM 1110, and ENGL 1102, all with a "C" or better.