Special Topic: BrandingHood II

Catalog description

An intensive social and cultural big scale branding workshop for all three tracks aimed at developing professional consulting, design skills, and outlining a successful methodology. Based on the neighborhood's real needs and their feelings of identity discovered on BrandingHood I and the corresponding action plan, develop an iconic branding and Visual Identity System (VIS). BrandingHood I is NOT a pre-requisite to the course. It is open to students who have both taken BrandingHood I as well as those who have not taken it.