Y&R 24 HR Hackathon

Catalog description

During this 24-hour hackathon sponsored by Y&R in partnership with the Ad Council, students will form teams of five to seven participants with a variety of skills (writing, coding, social media, web design, graphic design etc.). At the end of this 24 hour hackathon, teams will deliver a 10-minute, fully-formed pitch presentation to three judges illustrating either an innovative digital campaign, a social media campaign or an offline, live-interaction product or even an idea that combines all three!