Honors - Marketing I

Catalog description

These courses offer students of superior academic achievement the opportunity to work individually with a professor on a major research project in marketing. This project involves in-depth and original research of an empirical and/or theoretical question in marketing. The degree with honors is conferred upon acceptance of the honors project by the College Honors Committee. Open only to seniors, who are majoring in marketing; who are in good academic standing with an overall GPA of 3.5 or better; and who submit a written proposal and obtain the written permission of a full-time faculty mentor in the Department of Marketing and International Business. These courses count as free electives, and may not be included in the 24-credit major in marketing.