Marketing and Consulting Practicum

Catalog description

The objective of MKT 5200 is to allow students to work on pro-bono consulting projects utilizing what has been taught in the classroom and translating what they have learned into a real-world experience. This course will enable them to work with business professionals, both within and outside the Baruch College community. The skill set utilized in the classroom includes print advertising, branding, graphic and web design, social media, and public relations. Our goal is to enable students to grow in the areas of critical thinking and written and verbal communication.Pre or Co-requisite: MKT 3000 and department permission.