Evolution of the American Business Press and the Companies It Covers

Catalog description

This course will trace the evolution of the American business press, from colonial roots through the emergence of broadcasting and then the Internet age. From the earliest journals about shipping news and commerce, intended for businessmen and their customers, the press grew to serve a broader audience. The evolution of the press mirrored, in many ways, the evolution of big business. In tracing the evolution of the press, this course will also trace the development of the modern corporation--and how it is managed, governed, and regulated.