DCT 90203
Ideation, Technology, and Entrepreneurship
CUNY Bernard M Baruch College · UGRD · Fall 2026
Catalog description
This course introduces and explores the fundamental building-blocks andconcepts of entrepreneurship. Innovation, conceptual thinking as developedthrough an “ideation” process, is validated by such technology supportedresources as: analytics, crowd sourcing, crowd funding social analytics.Students will review and apply current research and the latest studies in thisemerging field.Students will develop a strategic foundation that will facilitate their deploymentin related areas of research and development. Instructors will present a mix ofcutting-edge empirical findings and knowledge and student will apply thisknowledge in active, practical research application based exercises.The course requires both online and class participation in a wide range ofrelated topics and their application. While the course is designed for studentswith technical or non-technical backgrounds it requires preparation andcontinuous active participation
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